Thinking
Scale Without Breaking
Practical thinking on strategy, operating models, technology and the organisational mechanics of turning ambition into repeatable execution.
2026 · New flagship
The Reconfiguration Advantage
Why the winners of the AI era may not be the companies that invent the future — but the ones best able to selectively absorb it, reconfigure around it and turn it into operating reality.
2026 · New
The Rise of the Multi-Language Human
How AI is turning cross-domain translators into builders — and why complementarity, judgment and the ability to operate at interfaces may matter more than ever.
Revisited · 2014 → 2026
The Valley of Death: From Technology to Operating Reality
A 12-year revisit of a question that has followed my career: why do strong ideas and technologies fail to become businesses and operating systems that work?
Revisited · 2015 → 2026
Why Entrepreneurial Cultures Die as Companies Scale
The challenge is not preserving startup chaos. It is building enough architecture for people to keep finding a way as the organisation grows.
2026 · Updated
AI Won't Fix a Broken Operating Model
Why automating the current mess is not transformation — and why strategy and execution coherence become more important as AI makes execution cheaper.